Email Marketing
{Template} Email + Social Media Campaign + Featured Blog

Calling all B2B Partnership and Marketing Managers!
We've got a winning Template that will skyrocket your brands' success. Picture this: featuring each other in newsletters, promoting articles, back-linking, sending solus emails, and collaborating on Instagram. The result? Explosive growth and maximum exposure.
In this article we explore three partnership types: Email Campaigns, Social Media Collaboration and Featured Blogs. But you can choose check out other types here in the 10 best brand-to-brand partnership ideas.
Here's why this template is the game-changer:
Expand Your Universe: Blast your brand into new galaxies. By featuring each other in newsletters and promoting articles, you'll capture the attention of a fresh, relevant audience. Get ready to conquer uncharted territories and discover new customers who never knew they needed you.
Trust Me, I'm Credible: Step into the limelight of expertise. When you endorse each other's content, you'll instantly boost credibility. Showcase your partner's wisdom through killer articles and blogs, and watch as your brand reputation soars. Customers will line up to join your fan club.
SEO Superpowers Unleashed: Back-linking to each other's websites is like sending love letters to search engines. They'll reward you with higher rankings and more organic traffic. Prepare for the influx of eager customers discovering your brand on their quest for greatness.
Target Acquired: Lock onto your target audience like a missile. Send solus emails to each other's contacts with irresistible exclusive offers. It's like a secret weapon that hits the bullseye of customer interest. Get ready to witness the explosion of leads, conversions, and lifelong customers.
Social Media Shenanigans: Collaborate on Instagram and conquer the social world. Show off your partnership with IG posts and captivating stories that will leave customers thirsting for more. Brace yourself for the viral sensation and a flood of new brand enthusiasts.
With this partnership template, both brands are destined for greatness. You'll rise together and reach new heights of success. So, grab your cape, power up your marketing engines, and get ready to soar to the pinnacle of B2B partnership glory.
The Template
Example
π€ Partnership Type: Email Campaign, Social Media Collaboration and Article/Blog
π Time line: July 1st - July 15th
βοΈ Supporting Collateral: Product Images, brand guidelines, marketing messages, mission/vision statement.
Executions:
1x Solus Email
1x Newsletter Feature
1x Instagram Post
2x Instagram Stories
1x Published Article
ο»Ώ
β° Timeline of Executions:
July 1st: Publish your partners article on your website
July 1st: Feature each other in monthly newsletter promoting the articles on your websites
July 7th: Send solus email with unique offer
July 7th: 1x Instagram Post announcing the partnerships and offer
July 7th: 1x Instagram Story promoting the offer
July 15th: 1x Instagram Story reminding the audience about the unique offer
ο»Ώπ Pro Tips:
Follow the brand guideline and copy provided by your partner to minimise revisions of artwork and back-and-forths
Look for as many touch-points as possible with each others audience - the more times they see the offer the higher the conversion rate will be
Enable your partner: make each others job easier by providing additional images, videos, etc give them all the tools they need to do the job.
Get clear on dates and commitments at the start and be flexible in the executions. Things pop up and business is wild at times, assist each other when it comes time to pull the trigger.